Nefta works with a number of MMPs to ensure all of our advertisers can measure effectively with a single source of truth.

Complete these steps on your mobile measurement partner dashboard

Adjust

Nefta is integrated as a Dynamic ad network with Adjust.

Below is the step by step guide to generate click and impression URL which include in app-event callbacks from the campaigns. Nefta will use the callbacks for reporting and optimisation.

1 - Enable in-app revenue callbacks and parameters for Nefta as a dynamic network

2 - Select your events token from the Adjust dashboard event tab.

3 - Generate your custom click and impression URLs for Nefta with the encoding tool with the events token selected.

Appsflyer

How to generate attribution link:
https://support.appsflyer.com/hc/en-us/articles/4410395957521-Set-up-an-integrated-partner#attribution-link-tab
How to configure in-app events postbacks:
https://support.appsflyer.com/hc/en-us/articles/208439256-In-app-event-postback-configuration

Support for Appsflyer In-App events

We support receiving in-app events:
https://support.appsflyer.com/hc/en-us/articles/208439256-In-app-event-postback-configuration

// Standard supported events                    (partner mapping)
Achievement unlocked                            (af_achievement_unlocked)
Ad click                                        (af_ad_click)
Ad view                                         (af_ad_view)
Add payment info                                (af_add_payment_info)
Add to cart                                     (af_add_to_cart)
App opened                                      (af_app_opened)
Complete registration                           (af_complete_registration)
Initiated checkout                              (af_initiated_checkout)
Invite                                          (af_invite)
Level achieved                                  (af_level_achieved)
Login                                           (af_login)
Purchase                                        (af_purchase)
Rate                                            (af_rate)
Re-engage                                       (af_re_engage)
Spent credits                                   (af_spent_credits)
Subscription                                    (af_subscribe)
Tutorial completion                             (af_tutorial_completion)

Singular

How to generate attribution link & configure in-app events postbacks:
https://support.singular.net/hc/en-us/articles/360053018851-How-to-Configure-Partner-Settings-and-Postbacks

Steps to complete on nefta dashboard

Login to your account on the Nefta platform
Create a new campaign
Under "Target" click on "Add MMP"
Pick your MMP. Add Click URL and Impression URL (optional) and Save.