MMPs & Measurement

Nefta works with a number of MMPs to ensure all of our advertisers can measure effectively with a single source of truth.

  1. COMPLETE THESE STEPS ON YOUR MOBILE MEASUREMENT PARTNER DASHBOARD:

Adjust:
How to generate attribution link : https://help.adjust.com/en/article/ad-network-setup
How to configure in-app events postbacks: https://help.adjust.com/en/article/data-sharing-ad-network

Appsflyer:
How to generate attribution link : https://support.appsflyer.com/hc/en-us/articles/4410395957521-Set-up-an-integrated-partner#attribution-link-tab
How to configure in-app events postbacks : https://support.appsflyer.com/hc/en-us/articles/208439256-In-app-event-postback-configuration

Singular:
How to generate attribution link & configure in-app events postbacks : https://support.singular.net/hc/en-us/articles/360053018851-How-to-Configure-Partner-Settings-and-Postbacks

  1. STEPS TO COMPLETE ON NEFTA DASHBOARD:
    1. Login to your account on the Nefta platform
    2. Create a new campaign
    3. Under "Target" click on "Add MMP"
    4. Pick your MMP. Add Click URL and Impression URL (optional) and Save.