Ad Formats
These ad formats are supported by Nefta. Please make sure to always submit an end card for video creatives. And remember, the smaller the file size, the higher are the odds of ads showing in places or conditions with limited connectivity.
| Ad format | Portrait | Landscape | File type | Limitations |
|---|---|---|---|---|
| Banners | N/A | minimum 320x50 (can be higher, but the pool of eligible devices on which banner could be shown will be smaller) | jpg, png, webp, gif (or .zip with index.html and other resources for HTML5/playable ads) | Size: < 2MB |
| Interstitials | Aspect ratio: 9:16 | Aspect ratio: 16:9 | Static : jpg, png, webp, gif Playable ads : .zip with index.html and other resources for HTML5/playable ads) Video : .mp4 or .mov | Static image : Size: < 2MB Video : Size: <30MB Length: 120s (15-30s recommended). Playable : Size: < 5MB |
| Rewarded Video | Aspect ratio: 9:16 | Aspect ratio: 16:9 | .mp4 or .mov | Size: <30MB Length: 120s (15-30s recommended) |
| End Cards | Aspect ratio: 9:16 | Aspect ratio: 16:9 | Static image : jpg, png, webp Playable HTML5 : .zip with index.html and other resources for HTML5/playable ads) | Static image : Size: < 2MB. Playable : Size: < 5MB |
Updated 2 months ago